Hello, I'm Jaeho Sohn, a branding and packaging designer. Before I came to New York to study design, I studied history at a university in Seoul, Korea. The experience of studying history along with my cultural background enables me to approach research from a different perspective and conceptualize it into unique brand stories and design solutions. This means that I can find a needle in a haystack.
During my studies, I found that my focus of interest lies in brand development, packaging and graphic design. One of my design projects was recognized by Graphic Design USA, for the GDUSA American Graphic Design Awards, and appeared in the January 2020 edition.
You can visit my website here.
![](https://cdn.myportfolio.com/8bfa5378-6806-4af4-ad1d-65fe0377290d/79c3635c-2666-42e8-ab70-87926e2b5410_rw_1920.jpg?h=7ab4349ab244b9eb3fb4f5fc0c86ee33)
![](https://cdn.myportfolio.com/8bfa5378-6806-4af4-ad1d-65fe0377290d/fd9861b1-c55e-43c2-9b2c-26f3c47e204c_rw_1920.jpg?h=79425e7352336a82ac4e46b900275b04)
![](https://cdn.myportfolio.com/8bfa5378-6806-4af4-ad1d-65fe0377290d/7170ff86-3efc-409c-997e-1238c7fe15c1_rw_1920.jpg?h=4c71147a03538825fc586556837e755a)
![](https://cdn.myportfolio.com/8bfa5378-6806-4af4-ad1d-65fe0377290d/1036fe24-8132-4a2b-8d2b-33e6d1e57bea_rw_1920.jpg?h=871439aed78804b4d28fab28798b8e66)